logo
logo

logo
-
/ 5
votes

Competitive Environmental Strategy

"In Competitive Environmental Strategy, Andrew Hoffman examines the effects of environmentalism on corporate management, explaining how and why environmental forces are driving change and how business managers can think about environmental issues in a strategic way.".

"Anyone who wishes to engage in business management in the 21st century will need to appreciate the implications of environmental issues on corporate activities, and vice versa. Competitive Environmental Strategy offers a conceptual guide to the subject and provides real-world examples that demonstrate the validity and applicability of the concepts for business people. It shows how managers are turning an understanding of environmental issues to competitive advantage."--BOOK JACKET.