Using the life and career of producer Don Simpson as a point of departure, High Concept takes readers on a journey inside the Hollywood of the 1980s and 1990s. Throughout the period, Simpson and his partner, Jerry Bruckheimer, were the most successful independent producers in the history of moviemaking, responsible for the hit films Flashdance, Beverly Hills Cop, Top Gun, Crimson Tide, Bad Boys, and The Rock.

But at the same time that his vision was driving the Hollywood bottom line, Simpson's lifestyle epitomized the pervasive dark side of the industry's power base. His legendary consumption knew no bounds. And as long as he continued to crank out box-office gold, his every desire was conspicuously indulged - an unrestrained excess that killed him and sent a warning cry throughout the entire industry.