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Key management models

Gerben van den Berg

Modellen (Theorie) Management

"Key Management Models has the winning combination of brevity and clarity, giving you short, practical overviews of the top classic and cutting edge management models in an easy-to-use, ready reference format. Whether you want to remind yourself about models you've already come across, or want to find new ones, you'll find yourself referring back to it again and again ... Includes the classic and essential management models from the previous 2 editions. Thoroughly updated to include cutting edge new models. Two-colour illustrations and case studies throughout. It features: strategy models, including the Ansoff matrix; organisational models including the balanced scorecard; finance models, including activity-based costing; marketing and sales models including social network analysis; operations models including lean thinking; innovation models, including disruptive innovation; HR and change models, including Kotter's eight phases of change; leadership models, including Prahalad's bottom of the pyramid. Every model is broken into short 3-6 page chapters, addressing: what it is, when to use it, how to use it, a final analysis, references"--