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"Kitchen Table Closer: Master in-home sales and close the deal today" by Stephen Meares is a must-read for anyone in the sales industry. From cover to cover, this book is jam-packed with practical strategies, insightful tips, and invaluable techniques that will help sales professionals become top-performers in their field.
What sets this book apart from others on the same topic is its emphasis on building rapport and trust with potential customers. Meares' approach is to establish a genuine connection with clients and focus on their needs and desires. He emphasizes the importance of active listening and empathizing with the client's situation.
The book covers every aspect of in-home sales, from initial contact to closing the deal. Meares takes readers through each step of the process, highlighting key strategies and techniques for success. He explains how to prepare for appointments, make effective presentations, handle objections, and close deals in a way that is both persuasive and respectful.
One of the strengths of this book is its focus on the customer's perspective. Meares emphasizes that in-home sales is not just about selling a product, but about solving a problem for the customer. By understanding the customer's needs, concerns, and goals, sales professionals can tailor their approach to meet those needs and create a win-win situation for both parties.
Overall, "Kitchen Table Closer: Master in-home sales and close the deal today" is a comprehensive and practical guide for sales professionals. It is well-written, easy to read, and packed with valuable information that can be applied immediately in the field. I highly recommend this book to anyone in the sales industry who wants to improve their skills and achieve greater success.