Strategic management and business policy

Strategic Management and Business Policy provides a comprehensive overview of strategic management concepts and practices, emphasizing the importance of aligning business strategies with organizational goals.

This book serves as a guide for understanding the complexities of strategic management and the formulation of effective business policies. It covers various strategic frameworks, tools, and techniques that are essential for decision-making in a competitive business environment.

The book explores the evolution of strategic management, the role of leadership in strategy formulation, and the impact of external and internal factors on business policy. It includes case studies and real-world examples to illustrate key concepts.