The Advertising Concept Book

Confessions of an advertising man

Advertising copywriting

Advertising secrets of the written word

Manajemen periklanan

Ogilvy on advertising

Attention and interest factors in advertising

Cashvertising

The copywriter's handbook

Twenty ads that shook the world

The hidden persuaders

Public relations

Advertising communications & promotion management

How to write a good advertisement

No regrets

Positioning

The Adweek copywriting handbook

Constantine's Revenge

International encyclopedia of communications

The Playboy's Virgin

Graphic design basics

Designing brand identity

Logo modernism

Designing brand identity

Applied Imagination

BUILDING A STORY BRAND

The eleventh-hour groom

Princess Daisy

Brandwashed

Contagious

Marketing

Permission Marketing

Dry

The Cowboy and the Lady

Palomino

Strategic marketing

Tono-Bungay

Age of propaganda

Diary of an Oxygen Thief

The Attention Merchants

Building A StoryBrand

Diffusion of innovations

La sociedad del espectáculo

The Art of Seo

March. Book One

The Long Tail

International trade

Charlotte's Web